Designed to support ‘leaders at all levels’, the objectives of the Leadership programme is to build an understanding of how the Scottish Experience is delivered through great service, and the leader's vital role in this. The Leadership programme covers the following topics over 2 days, 4 half days, or 8 x 2-hour sessions, to suit you (subject to availability):

The Scottish Tourism Board and the Industry The Magnificent 7 action topics Building my Leadership Role Selling the Vision Creating Service Excellence My Recruitment Activity My Retention Activity Focus – Motivate – Team-Build Become a Customer-Driven Organistion Action Planning

Book an in-house experience or attend one of our open courses.